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2018 Rate Card and Editorial Planner

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[/vc_column_text][/vc_column][/vc_row][vc_row][vc_column width=”1/1″][vc_accordion][vc_accordion_tab title=”PUBLISHING SCHEDULE”][vc_column_text]2018 Print Publishing Schedule

Written and edited by a team of experienced journalists, Canadian Healthcare Technology is a source of information for decision-makers in hospitals, continuing care facilities and home care organizations. It breaks the news about important projects and technologies, and provides healthcare executives and senior managers with an excellent source of information for improving the delivery of healthcare, evaluating their own projects and comparing their IT performance with others. The magazine also offers analysis and opinion from healthcare authorities and technological pundits.

Along with the news and opinion columns, each issue contains an in-depth Feature Report, consisting of several articles on a particular topic. The articles examine how hospitals and other healthcare providers are implementing new technologies, and how the solutions have affected their organizations from both a clinical and business point of view. Additionally, a shorter feature section, the Focus Report, evaluates trends and developments. Each year, in the June/July issue, we include a directory of leading suppliers of computerized products and services to the healthcare community.

Month Feature Report Focus Report Editorial Deadline Ad Closing Materials Due
Feb. Medical Imaging Education & Training Dec. 5, 2017 Jan. 9, 2018 Jan. 18, 2018
March Surgical Systems Analytics Jan. 9, 2018 Feb. 6, 2018 Feb. 15, 2018
April Mobile Solutions Medication Management Feb. 6, 2018 Mar. 6, 2018 Mar. 15, 2018
May* EHR Trends Performance & Quality Mar. 6, 2018 April 3, 2018 April 12, 2018
June/July I.T. Resource Guide Document Management May 1, 2018 June 5, 2018 June 14, 2018
Sept. LTC & Continuing Care Integration Issues July 3, 2018 Aug. 7, 2018 Aug. 16, 2018
Oct. Telemedicine Apps for Healthcare Aug. 7, 2018 Sept. 4, 2018 Sept. 13, 2018
Nov./Dec.** Infection Control Education Sept. 4, 2018 Oct. 2, 2018 Oct. 11, 2018

*Bonus distribution at eHealth 2018, Vancouver
**Bonus distribution at HealthAchieve Conference, Toronto

[/vc_column_text][/vc_accordion_tab][vc_accordion_tab title=”CIRCULATION”][vc_column_text]Canadian Healthcare Technology specializes in the coverage of IT in the hospital sector. Published 8 times in 2018, Canadian Healthcare Technology is mailed directly to 8,000 recipients in hospitals, nursing homes and home-care organizations across Canada. It is also sent electronically to 7,000 readers across the country.

The core of Canadian Healthcare Technology’s readers are hospital executives and managers. They include:

• CEOs, presidents and VPs
• CIOs and IT directors
• Medical directors
• Radiology directors
• Finance chiefs
• Nursing directors
• Laboratory managers
• Pharmacy managers
• OR and ER directors
• Health record managers
• Human resource managers
• Supply chain managers

The magazine is also mailed to care directors and executives in:

• Nursing homes
• Community care centers
• Home care organizations
• Major healthcare associations
• Government health ministries
• University health departments
• I.T. and telecom vendors

Bonus distribution has been arranged for major Canadian conferences and trade shows, including the annual e-Health conference and the OHA HealthAchieve convention.[/vc_column_text][/vc_accordion_tab][vc_accordion_tab title=”UNIT SIZES AND RATES”][vc_column_text]

Unit Sizes and Rates

Tabloid page
Trim size: 10 1/2″ x 13 1/4″
(Live area: 9 1/2″ x 12 1/4″)
1x 4x 8x
Black & white $ 3,995 $ 3,695 $ 3,495
Black + 1 colour $ 4,595 $ 4,295 $ 4,095
Four colour $ 5,195 $ 4,895 $ 4,695

Bleed available at no extra charge – to bleed: 10 7/8″ x 13 5/8″


Half tabloid page
(9 1/2″ x 6″)
1x 4x 8x
Black & white $ 2,395 $ 2,195 $ 1,995
Black + 1 colour $ 2,995 $ 2,795 $ 2,595
Four colour $ 4,195 $ 3,995 $ 3,795

Quarter tabloid page
(7″ x 4″ or 4 5/8″ x 6″)
1x 4x 8x
Black & white $ 1,495 $ 1,295 $ 1,095
Black + 1 colour $ 2,095 $ 1,895 $ 1,695
Four colour $ 2,695 $ 2,495 $ 2,295

Tabloid page spread
Trim size: 21″ x 13 1/4″
(Live area: 20″ x 12 1/4″)
1x 4x 8x
Black & white $ 7,195 $ 6,895 $ 6,595
Black + 1 colour $ 7,795 $ 7,495 $ 7,195
Four colour $ 8,395 $ 8,095 $ 7,795

Bleed available at no extra charge – to bleed: 21 3/8″ x 13 5/8″


Magazine page
(7″ x 10″)
1x 4x 8x
Black & white $ 2,795 $ 2,595 $ 2,395
Black + 1 colour $ 3,395 $ 3,195 $ 2,995
Four colour $ 3,995 $ 3,795 $ 3,595

Half magazine page
(7″ x 5″)
1x 4x 8x
Black & white $ 1,695 $ 1,395 $ 1,095
Black + 1 colour $ 2,295 $ 1,995 $ 1,695
Four colour $ 2,995 $ 2,595 $ 2,295

Third magazine page
(2 1/4″ x 10″ or 4 5/8″ x 5″)
1x 4x 8x
Black & white $ 1,295 $ 1,095 $ 895
Black + 1 colour $ 1,895 $ 1,695 $ 1,495
Four colour $ 2,495 $ 2,295 $ 2,095

Quarter magazine page
(4 5/8″ x 3 3/4″ or 2 1/4″ x 7 3/4″)
1x 4x 8x
Black & white $ 995 $ 895 $ 795
Black + 1 colour $ 1,595 $ 1,495 $ 1,395
Four colour $ 2,195 $ 2,095 $ 1,995

Magazine page spread
(15″ x 10″)
1x 4x 8x
Black & white $ 4,995 $ 4,695 $ 4,395
Black + 1 colour $ 5,595 $ 5,295 $ 4,995
Four colour $ 6,195 $ 5,895 $ 5,595

Special positions — tabloid pages only
(Includes 4 colour process)
4x 8x
Outside back cover $ 5,995 $ 5,495
Inside back cover $ 5,695 $ 5,195
Page 3 $ 5,795 $ 5,295

Inserts/Business reply cards: Information and rates on request.
Agency commission: 15% to properly accredited advertising agencies.[/vc_column_text][/vc_accordion_tab][vc_accordion_tab title=”MECHANICAL REQUIREMENTS”][vc_column_text]Digital material: PDF/X1a files. Colour should be CMYK only. Pictures should be high-resolution (minimum 300 dpi recommended). Supply a colour proof with digital material.

Line screen/density: 133-line screen is recommended for best reproduction. The total screen percentage of all screens used in a single advertisement, when added up, should not exceed 280%. Maximum highlight dot is 85%. Minimum highlight dot is 5%.

Colour: True PMS inks are not available. PMS matched colours are created from process inks. Publisher does not guarantee exact PMS colour reproduction.

Publisher assumes no responsibility for poor reproduction of advertisements with screen values higher than those recommended. Publisher does not guarantee colour reproduction of ads for which colour proofs were not struck directly from materials supplied. Publisher assumes no responsibility for reproduction quality of material received after materials deadline.

Formats and sizes
Printing method: 
Web-fed offset on coated stock.
Binding method: Saddle stitched.
Trim size: 10 1/2” x 13 1/4”
Type page: 9 1/2” x 12 1/4” (4 columns)
Live area: keep 1/2” from trim on full pages only
Tab page bleed: 10 7/8” x 13 5/8”
Tab page spread bleed: 21 3/8” x 13 5/8”
Magazine page spread: 15” x 10”
Column widths: 1 column = 2 1/4 “, 2 columns = 4 5/8”, 3 columns = 7”, 4 columns = 9 1/2″

Shipping instructions
All materials should be sent to:
Canadian Healthcare Technology
1118 Centre Street, Suite 207
Thornhill, Ontario, Canada L4J 7R9
Telephone: (905) 709-2330
Fax: (905) 709-2258
Internet: www.canhealth.com[/vc_column_text][/vc_accordion_tab][vc_accordion_tab title=” ELECTRONIC ADVERTISING”][vc_column_text]

Electronic Advertising PDF

[/vc_column_text][/vc_accordion_tab][vc_accordion_tab title=”WHITE PAPERS”][vc_column_text]

Canadian Healthcare Technology’s White Papers are sent out once a month, via e-mail addresses, to over 8,000 senior managers and executives in Canadian hospitals and health regions. The monthly blast contains summaries and links to White Papers issued by various organizations, providing cutting-edge information about topics of interest to healthcare decision-makers.

Pricing:


One month 3 months 6 months One year
$800 $700/month $600/month $500/month

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